Tuesday, April 15, 2008

A New Language of Form pages 287-309 and Bauhaus

Modernized sign/poster of today

1. What was the most useful or meaningful thing you learned from the discussion? 
    -One thing I felt that was the most useful was that Hitler used the posters to his advantage to advertise his ideal world which surprisingly worked on most people.  It was like people were brainwashed into Hitler's ideas from advertising.

2. What questions remain in your mind after today's discussion about the modern art movements and Plakastil?
-One question I have is that was this the era that made posters the most people that made people believe or buy into ideas or products.  So the effect of that advertising then is the reason why we have so much advertising in our world today.  Everywhere we look there's practically advertising whether it's from TV, the radio, billboards, cars/trucks, etc.

3. Define Art Deco.
-This style was the modernized style of all the ones from the past.  The modern elements included echoing and automobile patterns and shapes such as stylized gears and wheels, or natural elements such as sunbursts and flowers.  Architecture, interiors, furnishing, fine arts, handmade crafts, posters,and industrial design.  Speed best describes the style of Art Deco.  Influenced by Cubism, Futurism, and Constructivism, ancient geometrical design styles from Egypt, Assyria, and Persia.  Designers use step forms, rounded corners, triple-striped decorative elements and black decoration.  Started in Europe then into the United States.

4. Define Suprematism.
-Painting style of basic forms and pure color.  Geometric abstraction that was new and nonobjective.  "Expression of feeling, seeking no practical values, no ideas, no promised land".  Malevich created compositions with a black square on a white background.  The visual form became the content, and expressive qualities developed from the intuitive organization of the forms and colors.

source: post underneath

5.  Define Constructivism.
-This style was best realized by the painter, architect, graphic designer, and photographer Lissitzky.  Mathmatical and structural properties of architecture formed the basis for his art.  Occurred in Russia 1919 "art for arts sake".  Design elements are transformed into political symbolism.  Three column vertical grid structure used for text.  Asymmetrical balance, sihouette halftones and a skillful use of white spaces.  Large, bold sans-serif numbers to link the pictures to captions listed earlier.  Designed style based on strong, static horizontal and vertical forms placed in machine-rhythm relationships emerged.

6.  Define De Stijl.
-This style was simplicity and abstraction in architecture and painting using only straight (horitzontal and vertical) lines and rectangular forms.  Primary colors red, yellow, and blue and the three primary values black, white, and grey.  Avoided symmetry and attained aesthetic balance by the use of opposition. Started in the Netherlands 1917.  Founder was Theo van Doesburg with painters Piet Mondrain, Bart Anthony van der Leck, and Vilmos Huszar, architect Jacobus Johannes Pieter Oud. This style was to create harmony. Planes in space with dynamic asymmetrical relationships.

7.  Place in your blog the most interesting image you found (or in the book) from these movements and explain why you think it's interesting.
-My favorite image was by Georgii and Vladimir Augustovich Stenberg from the book image 15-31 the film poster because I love the color and graphic design art work.  It's visually attractive to the eye and the words catch one's eye because it's in a spiral which also helps the viewers eye follow the figure in a spiral direction as if the woman was falling because of where her arms, legs, and head is placed.

8.  Define the Bauhaus style and place in your blog one piece of their work you find to be interesting.
-This style was a post war style that favored simplicity. The school was an architectural school founded by Walter Gropius in 1918, introduced a design principle that would dominate architecture and interior design for the rest of century.  











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